Head of Product

Founder OS is building toward a $100M company on a simple model: founders pay us five and six figures, and we install a Content Operating System that grows their brand and their revenue. Sales is closing. Marketing is scaling. The constraint on the next $90M is delivery. Matt is the founder, the face, and the content engine. This role exists so that every founder inside Velocity and Edge gets the result they were sold, at a cost that improves every quarter. This is an operator seat. You run the product side of the company the way a great GM runs a business: with a P&L, a scoreboard, and a team you built.

The Mandate

Five pillars. You own all five.

PILLAR 1  Product and Results

The product is the result. You own the Velocity delivery system (the 7-step onboarding and build-out), Edge delivery, and the full curriculum behind them. You keep the product current, kill what founders don't use, and ship what moves their numbers. You know the cost to deliver each founder and the result each founder got, and you can show both on one screen.

• Own the delivery roadmap for Velocity and Edge end to end.
• Update the curriculum and skills continuously. The product never goes stale.
• Track client results as hard numbers: what we promised, what shipped, what it did for their business.
• Know cost-to-deliver per founder and bring it down without lowering the bar.

PILLAR 2  Team and Unit Economics

You hire, manage, and when needed, exit the delivery team: Founder Success Managers, implementers, specialists. Then you make the math work. The target is one FSM running 80 founders at a higher standard than most companies hit at one to ten. AI does the heavy lifting; your team does the judgment.

• Recruit and run the FSM and delivery bench. Scorecards, reviews, standards.
• Build AI-first workflows so every FSM operates like a team of ten.
• Own delivery margin. Report it monthly. Improve it quarterly.
• Write the playbooks so every seat is replaceable, including yours.

PILLAR 3  AI and Systems

Founder OS is an AI-first company. Delivery is where that shows up or doesn't. You own the skill stack that powers the Content Operating System, the AI implementation function, and the internal systems that let a small team deliver at scale.

• Own the library of AI skills and systems founders are delivered on.
• Run and grow the AI implementation function.
• Automate the repeatable 80% of delivery so humans spend time where it pays.
• Pressure-test every new tool against one question: does this get a founder to a result faster?

PILLAR 4  Retention, Renewal, and Ascension

At high ticket, delivery is the growth engine. A founder who hits the goal they bought renews, ascends from Velocity to Edge, and sends you three friends. You own the renewal waterfall, churn, refunds, and lifetime value.

• Own renewal and ascension targets. Run the renewal motion with sales.
• Catch at-risk founders early. The system flags them before they go quiet.
• Drive refunds and churn toward zero through results, not retention scripts.
• Grow LTV by making year two more valuable than year one.

PILLAR 5  The Proof Engine

Results nobody sees don't sell. You run a standing pipeline that turns client wins into case studies, testimonials, and data, and feeds them to sales and marketing on a set cadence. Proof is a product line, and you ship it.

• Ship client proof on a monthly cadence: case studies, numbers, before-and-after stories.
• Keep a live results database the whole company can pull from.
• Put proof capture inside the delivery process itself, not after the fact.

03

The Scorecard

You are measured on outcomes, not activity. Final numbers get locked with Matt in your first 30 days. These are the bars we care about:

Metric                                                     What it tells us

Client result rate                          % of founders who hit their contracted outcome

Time to first win                           Days from kickoff to the founder's first shipped result

Renewal and ascension rate      % of founders who renew or move up to Edge

Churn and refund rate                     Whether the product delivers what sales promised

NPS                                                 Whether founders would send us their friends

Cost to deliver per founder         Unit economics, trending down every quarter

Founders per FSM                        AI efficiency, on the path to 1:80

Proof assets shipped                   Case studies and testimonials per month

04

Who You Run

• Founder Success Managers (delivery and client relationships)
• AI implementation (implementation calls and the skill system)
• Curriculum and skills owners
• Specialist coaches and contractors

You work shoulder to shoulder with Sean (clean handoff from closed deal to kickoff) and Devin (proof flows to marketing, client language flows back to the funnel).

05

Your First 90 Days

DAYS 1-30  Understand

Sit in everything. Onboarding calls, implementation calls, FSM check-ins, renewal conversations. Read every curriculum module. Interview ten founders: five who got great results, five who didn't. Map the real delivery process against the one we sell. Lock your scorecard numbers with Matt.

DAYS 31-60  Install

Pick the three highest-impact fixes and ship them. Stand up the scoreboard: results, cost, renewal, ratio, all visible weekly. Put your hiring plan in front of Matt. Install the proof pipeline.

DAYS 61-90  Run

Run delivery without Matt in the room. Hold the weekly delivery meeting, run the scorecard review, make the calls. The bar at day 90: Matt disappears for two weeks and every founder still gets exactly what they were promised.

06

Who This Person Is

You have run delivery, client success, or operations at a scaled coaching, consulting, or agency business, or led client success at a high-ACV company where every account was a name, not a number. You have hired and exited people. You have owned a margin number. You use AI daily and have already rebuilt at least one process around it.

You are:

• An operator. You would rather fix the system than write the memo about it.
• Numbers-first. You walk into reviews with the scoreboard, not a story.
• High standards, low drama. You raise the bar and keep the room calm.
• A builder of people. FSMs get better every month because you run them.
• Obsessed with the client result. Everything else is a means.

You are not:

• A strategist who needs someone else to execute.
• A curriculum academic who measures success in content produced.
• Someone who needs the founder in the room to make a decision.
• Someone who treats AI as a thing to delegate to the technical people.

Unusual backgrounds welcome. A military operations leader, a hospitality GM who ran 100 staff, an agency COO: if you have run a delivery machine and made the economics work, we want to talk.

07

Compensation

Competitive base plus performance compensation tied to the numbers you own: retention, lifetime value, and delivery margin. When the founders win and the economics improve, you get paid like an owner. We go deep on structure and numbers in the live conversation.

08

How We Hire

1. Application and scorecard screen. We score for ownership, operating history, and AI fluency.
2. Deep-dive interview. Your track record against the five pillars, number by number.
3. References. We call the people who worked for you, not just the people you worked for.
4. Offer and 90-day plan. We co-write it before you sign, so day one has no ambiguity.

Founder OS runs on a simple belief: fear is the enemy of service, and systems are the path to freedom. If you want to build the delivery machine behind the operating system for founders, this is the seat.

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